Larger companies have internal market research experts that work with management to oversee projects from beginning to end. This service provides you with the benefits of having a dedicated and experienced market research expert, but you only have to pay his/her salary when you have a market research project to field.
This service provides:
- A pre-assessment worksheet for you to fill out (which will help to focus your key information needs) which we will go through before we have the first discussion.
- A report that provides the following:
- A recommend set of market research objectives
- A market research method (based on the research objectives, your timeline, budget and the details that your company needs)
- An approximate cost of the research.
- A professionally written Request for Proposal (RFP)
- A written assessment of the vendor proposals as well as an in-depth discussion with the selected vendor to ensure that he/she is a knowledgeable market researcher and that he/she understands the research objectives as well as the decisions that may hinge on the outcome of the research.
- Selection of the market research vendor (and a guarantee that I don't have financial ties - of any kind, to any market research vendors)
- Project kickoff management
- Central point of contact for the market research vendor - managing the details of the project and keeping the contact(s) in your company up to date on all decisions as well as soliciting feedback when decisions are crucial to the market research objectives or effect them in some way.
- Attendance of all meeting by telephone (and where needed in person - travel costs will be charged without any markup)
- Review of all market research materials (questionnaire, screener, discussion guide, visual aids, website
- Attend all research fielding (where face to face research is used)
All of our consulting services include the option to have the results presented by the Founder of MR101, Chris Hawkes, at your site, or over the telephone or via videoconference depending on the clients' preference.
E-mail, or call us today for a free 30 minute discussion about your market research needs. (208) 871.5717 or .
